• Success 121: Energising freelancers, boosting growth

    john_nilandMy name is John Niland. I work with professionals to raise the value of their work, cultivate opportunity and earn more revenue in less time. 
    Most professionals have discovered that it’s their ability to have compelling conversations with their clients (and prospects) that is the key to their success. In week-to-week calls, we sharpen dialogue-skills so that they… 
    - overcome client hesitation (the “fence-sitters”)
    - win business with higher fee-rates
    - make better use of their time
    - feel proud of their professional identity and have more energy 
    I now act as a Non-Executive Director for independent businesses seeking more revenue in less time.

Coming events

April 10th 2015: London workshop:

What’s your story?  (5 places available)

A practical, hands-on day with a maximum of 8 people, focusing on your story. The structures to follow are sent as pre-reads, so the day is spent entirely on practical application.

You leave London with a compelling story: that you can tell… and, more importantly, others can tell on your behalf.

Email john@vco-global.com for details

Feb 12th 2015: IPSE Webinar: Energising your business development

Most experienced freelancers would agree that, when it comes to winning work, day-to-day behaviour is more fruitful than strategy. A couple of hours each week of “keep-in-touch” can easily trump all the hours – and the dosh – spent doodling strategies on a whiteboard or polishing text on a website.

But therein lies the problem. It takes more energy to do the things that work and bring in business. And freelance professionals are already very busy people.

In this webinar, I outline why business development for freelancers depends crucially on energy, not strategy. For the past 15 years, I have been coaching freelancers on business-development and the ones that succeed are those with the energy to do so rather than the intellect to do so.


  • Why business-development is often energy-draining (apart from the workload)
  • The five best sources of clients
  • Sharpening your story
  • How to do bizdev and delivery at the same time
  • Six ways to raise your energy-levels
  • Dealing with setbacks and disappointments
  • Growing your confidence via the actions of good freelance practice

To join, see this link:


The following 15 questions have been used by many successful professionals to assess their business. How does your business score? See this page.

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